5 Min Read

Wynk Music

Dedicate a song

My Role

Experience Designer

TIMELIME

SECTOR

July

<2.5 Weeks

Entertainment

Wynk Music is a leading music streaming platform offering a vast library of songs, playlists, and podcasts across multiple genres

and languages. Known for its user-friendly interface and personalized recommendations, Wynk Music enhances the listening

experience with innovative features like offline music, curated playlists, and seamless integration across devices.

Introduction

Context

  1. Enhance Music Sharing: Feature designed to let users

    dedicate songs with personalized messages to loved ones,

    aiming to boost engagement and emotional connection on Wynk Music.


  2. Referral Program Integration: The feature also ties into a referral program,

    encouraging users to invite friends and family to the platform, further expanding

    Wynk Music’s user base.

Challenges

  1. Seamless Integration: Integrating the feature smoothly into the existing interface.


  2. Personalization: Allowing for meaningful personalization while keeping it simple.


  3. Boosting Engagement: Encouraging users to share and recipients to interact with the platform.


  4. Scalability: Ensuring the feature can handle high usage without performance issues.


  5. Privacy: Protecting user data and maintaining secure transmission of messages.

Solutions

Dedicate a song journey

Developed Design

Thanks :)