

Live Sports
Experience

UI/UX
Wireframing
Benchmarking
Timeline
2 <Months
Sector
Entertainment
Design Role
Experience Designer
Xstream Play is an innovative OTT platform offering
a diverse range of content, including live sports, movies,
and TV shows. Focused on delivering a seamless and
engaging user experience, Xstream Play combines
cutting-edge technology with intuitive design to cater
to the entertainment needs of a global audience.
Introduction


Problem
Users are not able to discover sports section
for homepage easily?
CDP page lacks needed information for sports
enthusiast
Visibility/discoverability of tournaments


Goal
Introducing a dynamic live sports streaming
experience on Xstreme Play, complete with a
plethora of engaging features for our audience.
Discoverability
Explore/Exploit
Engagement
Consumption
Personalisation
Comparebility


User Flow
Competitor Analysis
Call to Action Cricket Features Comparison: SonyLiv, Jio Cinema, Fan Code, and Hotstar

Ideas
Let users add there favourite sports and teams
Ads real estate
Add threads/Twitter link to
CDP - Maxview(Hotstar)
Score card with Live match link
Selling tickets
Games betting
Viewership on Video watching screen













WIREFRAMING
Content Display Page

Content Live Page Cricket Experience








Content Live Page Foodball Experience
